Monday, September 21, 2015

Breyer to Preview Valegro Model at Central Park Horse Show

Valegro model by Breyer.

Valegro model by Breyer.

NEW YORK, Sept. 21, 2015–A new model of Valegro will be unveiled by Beyer Animal Creations at the Central Park Horse Show this week where the company has signed on as a sponsor of the U.S. Open Dressage Grand Prix and the Dressage Master’s Class with rider Charlotte Dujardin.

The Valegro model to be launched in Great Britain in time for the Christmas holidays will be on display at the Central Park event. The Breyer display will also feature new models of Triple Crown winner American Pharoah and the Standardbred champion Foiled Again.

The Valegro model will be available in the United States in January, 2016, said Breyer, known for its authentic and realistic model replicas of champion horses that is celebrating its 65th anniversary.

Breyer will provide gift bags to the first 500 guests at each of the Saturday and Sunday morning events and during other events throughout the show.

“We are pleased that Breyer has joined us in our exciting Rolex Central Park Horse Show venture,” said Mark Bellissimo, CEO of International Equestrian Group, LLC. “Breyer is good at creating horse fans and building bridges between the public and the horse world; something they do successfully at BreyerFest every year. We are happy to work with them to do this in New York City and other venues.”

“At Breyer, we love to see the magic that happens when kids connect with horses,” said Tony Fleischmann, President of Reeves International, Breyer’s parent company. “We’re delighted to work with the Rolex Central Park Horse Show to introduce our new Valegro model to young dressage enthusiasts, as well as to help expand interest in dressage through our sponsorship.”

No comments:

Post a Comment